LinkedIn Premium Career vs Business, compared

If you are still deciding whether to pay at all, start with is LinkedIn Premium worth it. Here is every row LinkedIn lists for the two plans, as of November 2026.

Sources: LinkedIn Help, account types, InMail credits and LinkedIn's Career and Business pages. LinkedIn's own pages disagree on advanced search for Career, so the table leaves that row out.

What is the same on both plans

The viewer list. Both plans show the full list of viewers for up to 365 days, with filters and a weekly trend. A Career subscriber who never touches the date range filter sees 90 days, because that is where it starts. Widen it to 365. How far back LinkedIn shows who viewed your profile explains where the 90 days figure comes from. A free account sees far less, as what a free account shows lays out.

Both plans also list private browsing, applicant insights, top choice jobs, profile writing assistance and LinkedIn Learning. Neither plan names the members who view you in private mode.

What only Business adds

LinkedIn lists three things for Business that Career does not have: a custom button, business insights and Premium Service Page features. It also gives more InMail credits, 15 a month against 5.

On its Business page, LinkedIn describes the custom button as appearing on your profile, posts, messages and search, and describes business insights as company growth trends and hiring activity. That is LinkedIn's description, so check it against how you sell. If you work alone, Premium for freelancers and consultants goes through where Business helps with leads and where it does not.

What Career is for

LinkedIn presents Career as the plan for a job search. Its page lists top applicant jobs, top choice jobs, AI-powered insights on job posts and profile writing assistance. Applicant insights need at least three applicants on a posting, and LinkedIn says the ranking is not endorsed by the hiring company. Is LinkedIn Premium worth it for job seekers covers each feature and its limits.

Which one fits

Pick Career if the extra rows you care about are the job search ones and 5 InMail credits a month is enough for the messages you plan to send.

Pick Business if you will use more than 5 InMail credits a month, want the custom button on your profile, or want the business insights.

If both plans leave the rows you need blank, check the next tier up. LinkedIn lists Premium All-in-One at 30 InMail credits a month, Sales Navigator Core at 50 and Recruiter Lite at 30. All three also show the viewer list for up to 365 days. A comparison with "LinkedIn Premium vs Sales Navigator" is a separate question from Career against Business.

Keep the viewer list either plan shows

Whichever you pick, the full list is only as long as the subscription: it ends when your plan does. LinkedAsk is a Chrome extension that saves each viewer LinkedIn shows you on Who's viewed your profile, with the date it saw them. See how LinkedAsk keeps your viewers.